Revised Personas

Persona 1

Name: Amy
Demographic: early 30s, female, Korean American, college educated, architect
Descriptive Title: Amy (Digital Native and Foodie)
Quote: Life is about Food, Culture, and Social Media.

A Day in a Life Narrative: 

I am a second generation Korean American. I do not know that much about my Korean heritage; however, I am interested in learning more about Korean history and culture. I am also not familiar with Korean American history, especially in Texas. My job requires me to work on a computer on a daily basis. As an architect, I have a strong interest in learning about different cultures and how certain infrastructures influence sustainability and maintain a balance with surrounding communities. I pay attention to the use of space and how it interacts with people and nature. I also enjoy learning about different foods from around the world, and I enjoy purchasing various kitchen gadgets and appliances in order to learn to make different culinary delicacies. I am an avid user of technology and devices. I am on social media most of the day. I use social media to stay connected with friends and family. I also use it to learn about cultural things. The site on Koreatowns in Dallas and Carrollton will help me to explore both of them and to learn more about my heritage as a Korean American.
End Goals:
I don’t like to search through a plethora of information. I want to find my interests and explore them with minimal reading and more engagement in learning about Korean American history and culture and Koreatowns Dallas and Carrollton.

Persona 2

Name: Josephine
Demographic: 60s, female, African American, college educated, retiree
Descriptive Title: Josephine (Cultural Enthusiast and Social Learner)
Quote: Life is short; it’s best to learn something new each day.

A Day in a Life Narrative: 

I am a recent retiree. I live with my husband and adorable dog. I like meeting people and making new friends. I enjoy being around younger people because of their vibrant and youthful energy. Working for an international company has allowed me to explore new cultures. Before I visited the two Koreatowns, I began learning the Korean language at a local community college. My interest in K Pop steered me toward learning Korean. To brush up on my Korean, I joined a Korean meetup group that meets in Koreatown. The group meets in Koreatown for an informal language learning and cultural excursions to a Korean restaurant or karaoke bar. I am not a native Korean speaker; however, I enjoy learning about Korean culture, history, and traditions. I use the internet to pay my bills, purchase items, and read news articles. I use social media to connect with my friends and family. The site will help me learn more about Korean culture and history.

End Goals:

Learning keeps me staying young, so I like to be informed and engaged by using minimal technology. I would like to use the site to learn about the different places and upcoming events in Koreatown and to continue practicing the Korean language.

Persona 3

Image not available.
Name: Chris
Demographic:  18-20s, high school graduate, lives at home with parents
Descriptive Title: Chris (Tech savvy and goes everywhere with smartphone)
Quote: I live one day at a time, but I don’t like waiting long for fast food.

A Day in a Life Narrative: 

I am a recent high school graduate. I live with at home with my parents.  I enjoy hanging out with my friends.  I do not know anything about Korean culture and history.  Also, I did not know that Texas had Koreatowns.  Some of my friends are KPop fans, but I am not. However, I do not mind visiting a new place while I am with my friends.  I use the internet to check up on my friends, watch my favorite shows and new movies, track upcoming festivals and concerts, and skim news articles. I use social media to connect with my friends and make new friends.  The site will help me break away from my usual environment and learn something new.  I might be able to convince my friends to visit one of the Koreatowns with me.

 

End Goals:

I use social media to learn about the current events since I do not watch the news.  I enjoy reading about technology as long as the articles are short.  My smartphone is with me at all times.  I enjoy learning new things as long as it interests me and my friends.

Persona 4

Image not available.
Name: Mr. Kim
Demographic:  70s, retiree, middle-class, college educated from South Korea 
Descriptive Title:  Mr. Kim (Family Oriented and Korean Culture Enthusiast)
Quote:  I am proud to be a Korean American who still believes the past can teach the new generations about the present and the future. 

A Day in a Life Narrative: 

I retired after owning a business with my wife for over 25 years.  My wife and I are first-generation Korean Americans.  We moved to Texas in the early 1980s.  Since our degrees from Korea were not accepted, we worked very hard to save money and own a business in Koreatown Dallas.   We raised our two children to excel in their studies, so they do not have to work hard like us.  At the same time, my family and I were connected to the Korean community by being members of a local Korean church.  After more than 25 years of owning a business, my wife and I were persuaded by our children that it was time to enjoy life and not worry about work every day.  During my retirement, I learned to use the internet off and on.   I do not like to use the internet every day; I still like to read the printed newspaper, especially the Dallas Korean newspapers.   I use social media to connect with my children and grandchildren.  The site will introduce my children and grandchildren to learn about the Korean American history and culture in Dallas.  I would like to include my stories and pictures about Koreatown Dallas.

End Goals:

I enjoy being around my family.  I use social media to stay connected with my children and grandchildren.  I like to teach my grandchildren about Korean culture and history because I don’t want them to forget about their Korean heritage.

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